Saturday 24 October 2009

Mancala Today has Moved

From today this blog has moved to a new URL- Mancala Today. From now on you can find us at http://www.mancalatoday.co.uk

Friday 16 October 2009

Ecommerce Success Story - Thorpes of Gosforth

Google Appreciation Club - Google Analytics

Analytics is great. I just wanted to write a post and show my appreciation to Google Analytics for a genius program which they provide for…FREE!

Adding no more than 10 lines of code to your website gives you a wealth of information.
Most people are only interested in ‘hits’ however have you ever stopped to think about what these various hits stats mean?

Visitors – The number of times people have been on your website. You need to know how many people are coming to your site and if it improves with any techniques that you implement in your internet marketing strategy.

Organic visits – How many visitors arrived via search engines?

What keywords have visitors been arriving by? Another great one to monitor- are the keywords you are targeting actually working?

The bounce rate – another big one. Are people arriving at your site and taking an instant dislike to it? If so you need to fix this.

Conversion – How many people come to your site and those come to your site and actually convert into a customer? How many are bailing out half way through – could changes be made to this?

If all these have gave you food for thought then do look into it, or if you want more advice on analytics give us a call we’ll be happy to talk to you.

If you have your own analytics stats or gems that you use please share by posting a comment.

Monday 5 October 2009

Mancala helps Client Heat up their Sales


A long Standing Client of Mancala's has recently been in the news. Thorpes of Gosforth is a Bricks and Mortar Business spanning 3 generations but also has incredible success on the web.

Mancala have helped Thorpes of Gosforth create thefiresideshop.co.uk which incorporates an easy to use online store, the use of search engine optimisation and a Google Advertising campaign which are all used to promote the online store to a national audience - together with their excellent customer service they have happy customers up and down the country.

View the full Fireside Shop Story

We look forward to help Thorpes of Gosforth continue this phenomenal success story.

Thursday 6 August 2009

Shiro extends the Mancala Team

A new member of the extended Mancala family, introducing Shiro he is a 10 week old West Highland Terrier and is enjoying life in Andy and Livi’s new house. He loves playing in the garden and pretending to hunt Andy. Shiro’s favourite activities are eating, sleeping and peeing on Andy’s nice new floors. Check out the photos of him below.


Monday 6 July 2009

Ramon Arrives from Spain

















Ramon joined us from Spain in June, and we got him to give us a run down of his time so far in Newcastle.

Over to you Ramon...

"Really liked the city, and the work of course haha.

Not very happy with the accent almost everyone has around here (no offence ;-) ), since it is enough difficult for me to understand ‘normal English’, but I think I am getting used to it, and who knows, maybe I will end up talking like that haha. However, definitely happy with people from this city, they’re very nice.

I enjoyed the cloudy days the first weeks since I preferred that rather than 40 degrees C in my home city, but I am starting to get tired of the weather here :-). Anyway, every sunny day makes me happy :D, something that didn’t happen to me back in Spain haha."

Wednesday 20 May 2009

Let me Google that for you!

Ever wonder why people ask you obvious questions, when you know they could find the answer by using the worlds biggest search engine, Google?

Now you have a tool to help you combat these obvious questions, simple point them in the direction of Let me Google that for you, or lmgtfy.com

Take for example, A person is looking for Internet Marketing Newcastle, you would give them this link and they can get a step by step google guide: http://www.lmgtfy.com/?q=internet+marketing+newcastle&l=1

Click on the link and you will get the only result that matters in a step by step guide!

For more information on Internet Marketing Newcastle, consult the friendly team at Mancala, The Internet Marketing Experts.